Mietis x WOW Concept
Madrid, Spain
The universe of Mietis arrives in Madrid through the partnership with WOW CONCEPT, merging elegance and avant-garde in a unique space. This collaboration combines art, fashion, and creativity .
Exclusive custom bomber jacket
We have brought to life an exceptional bomber jacket that is exclusively available at their store.
In addition, the lettering was crafted for the collaboration, adorning this jacket made from the finest quality cowhide leather. The tonalities chosen represent the essence of both brands.
Unique Installation
We created and implemented oversized bubbles and inflated organic shapes, like giant bubblegum bubbles, inspired by dreams and the world of chewing gum.
This was done in colaboration with local artists to breathe life into these bubbles and turn them into authentic works of art.
Exclusive Event @ WOW's Penthouse Restaurant
To inaugurate this collaboration, a special dinner was organized with Maria, founder and creative director of Mietis.
The main objective of the event was the launch of the new Tate Petite handbag, as well as the new jackets and the bomber designed in collaboration with WOW CONCEPT.